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Case Study

True Western Roundup

Preserving our western heritage 8 seconds at a time!

truewesternroundup.com

Website Redesign / Video / Graphic Design / Event Ticketing/ Sponsor Logo Slider

“J3media has designed a fantastic interactive website for True Western Roundup. Harrison is professional, responsive, and has a critical eye for detail. I am proud to partner with J3media.”

-Pam Petrie

true western roundup count down

Saddle up! This website redesign is Texas-sized big. 

We’re proud to announce the redesign of True Western Roundup’s website. With this redesign we worked alongside the True Western Roundup team to give their website a new interactive design that matches the action and grit at their rodeo. And we’re loving the way it turned out!

This resigned is packed with new features like customized videos and photos, 3D interactive elements, and a real-time countdown to the next rodeo! 

Custom action-packed video editing 

To set the tone of the website, we needed something attention grabbing as soon as you landed on the website. We opted for a gritty, black and white, jump cut video of all the rodeo action and craziness. 

We were able to create this video with the amazing rodeo clips True Western Roundup provided for us! 

Custom rodeo icons with cool tilt effect 

For the redesign of True Western Roundup we wantd the website design to be as engaging as one of their rodoes. To accompish this we implemented some cool interactive 3D elemetns throughout the website. You can find this 3D effect on  the cool custom rodeo icons we developed, and even on some text throughout the website!

cusom icons

Seamless third-party ticketing integration

The single most important function of this website is to get people excited to throw on their cowboy boots and buy tickets to the rodeo. Therfore, the online ticketing system integrated on the website had to be seamless.

True Western Roundup uses a local ticketing company called Primo Ticketing. Their software made it effortless to embed ticket sale links into our cool custom ticketing page. 

Logo slider that puts rodeo sponsors front and center.

The single most important function of this website is to get people excited to throw on their cowboy boots and buy tickets to the rodeo. Therfore, the online ticketing system integrated on the website had to be seamless.

True Western Roundup uses a local ticketing company called Primo Ticketing. Their software made it effortless to embed ticket sale links into our cool custom ticketing page. 

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Calliway Levin

Lead Designer

Calliway is a Graphic Designer and outdoor adventurer, originally from Moab, Utah. She works to inspire, uplift, and motivate all people while making the world a better place through innovative client-specific design. Her studies in Fine Arts at the University of Utah eventually led her to specialize in Brand Identity and UX/UI design. Inspired by her passion for creative exploration and her love affair with travel, she founded Calliway Creative LLC in 2021. While working with incredible businesses and entrepreneurs, she pushes the boundaries of what is possible for remote freelancers. In her free time, Calliway is on the road, climbing the nearest mountain, or planning her next international adventure.

calliwayl@j-3media.com
970-375-1578

Harrison McInnis

Graphic Designer / Web Developer

Harrison joined J3media in 2012 as a Graphic Designer and Web Developer and worked alongside the team for several years gaining knowledge and experience in the industry. In late 2016 Harrison took over the role as owner and has since been growing and transforming J3media into competitive web development, graphic design, and creative consulting company with clients all over the Southwest region.

Practical and forward thinking, Harrison takes a project management lead at J3. His helpful demeanor has enabled him to nurture multiple long term relationships with clients, including True Western Roundup, Tico Time, Carver Brewing Co, and Fuzziwig’s Candy Factory to name a few.

Recognizing the exciting and fast moving developments in today’s technologies, Harrison maintains regular contact with the web development and graphic design industry. He particularly enjoys efficient, creative problem solving and appreciates learning new ways to address challenges.

harrisonm@j-3media.com
970-375-1578

Jennaye Derge

Web Developer

Jennaye is a writer, photographer and a marketing and communications specialist. She has been working in the newspaper industry as a photographer and writer since 2013 and has been the communications and marketing director for several nonprofits and small businesses in the Four Corners region. She went on to run her own web-design firm where she designed, created content, and worked with marketing avenues to help entrepreneurial individuals and small businesses grow in their industry.

She is a frequent writer for various magazines, and the author of her first book, How to Cry on Your Bicycle (Casa Urraca Press 2022).

When she isn't writing, taking photos, or creating other content, she is most definitely riding her bicycle around town or in the mountains, advocating for bicycle commuting, hanging out with her dog, or reading a book.

jennayed@j-3media.com
970-375-1578

Charlie Henry

Graphic Designer

Charlie specializes in high quality logo and branding work throughout the Southwest. Charlie is an artist turned graphic designer and excels in artistic design such as logos, posters, album covers, labels and packaging. He’s got a very involved brainstorming and design process that will either incorporate your concept into a clean and functional design or take the reins to deliver the great visuals you didn’t know you needed.

charlieh@j-3media.com
970-375-1578